SRM announces Sip with Me cups Reorder

JUPITER, FL, March 28, 2024 — SRM Entertainment, Inc., (Nasdaq: SRM) (the “Company” or “SRM”) announced it has received an 18,000+ piece assorted Sip With Me Cup re-order with a retail value of approximately $275,000. The order from one of SRM’s Orlando theme park customers, that has been in business more than fifty years and welcomes more than four million guests per year, continues to be a great venue for SRM to introduce its patented Sip With Me cups to our target audience.

“Growing SRM and establishing Sip With Me as a fan favorite continues to be our goal. From a business standpoint, we like new product orders but we love re-orders. Being associated with the magic and fun of a theme park visit is a plus for our brands.” stated SRM’s CEO Rich Miller.

About SRM Entertainment, Inc.

SRM Entertainment designs, develops, and manufactures custom products, toys and souvenirs for the world’s largest theme parks and other entertainment venues. SRM products are available worldwide at Walt Disney Parks and Resorts, Universal Parks and Destinations, United Parks and Resorts – SeaWorld and other attractions. Many of SRM’s creative products are based on award winning multi-billion-dollar entertainment franchises that are featured in popular movies and books. SRM’s products are offered alongside popular rides and attractions in theme parks, zoos, aquariums, and other entertainment venues. SRM’s design team developed specialty dolls, plush and toys for one of New York City’s landmarks that features a popular holiday show. SRM’s design team is credited with creating popular products which have been successfully sold at specialty theme park events. SRM’s exclusive-patented Sip With Me cups feature fun, kid friendly Zoo, Sea and animal themed characters as well as licensed characters from Smurfs, ICEE and Zoonicorn.

Caution Regarding Forward-Looking Statements

Certain statements in this announcement are forward-looking statements. Investors can identify these forward-looking statements by words or phrases such as “may,” “will,” “expect,” “anticipate,” “aim,” “estimate,” “intend,” “plan,” “believe,” “is/are likely to,” “potential,” “continue” or other similar expressions. These statements are subject to uncertainties and risks including, but not limited to, the risk factors discussed in the “Risk Factors” section of the registration statement for the Offering filed with the SEC. Although the Company believes that the expectations expressed in these forward-looking statements are reasonable, it cannot assure you that such expectations will turn out to be correct, and the Company cautions investors that actual results may differ materially from the anticipated results and encourages investors to review other factors that may affect its future results in the Company’s registration statement and other filings with the SEC. Additional factors are discussed in the Company’s filings with the SEC, which are available for review at www.sec.gov. The Company undertakes no obligation to update or revise publicly any forward-looking statements to reflect subsequent occurring events or circumstances, or changes in its expectations that arise after the date hereof, except as may be required by law.

Media and Investor Relations

[email protected]
(407)-230-8100
website: SRMentertainment.com


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SRM Entertainment Strengthens Product Design Team with Michael Clarida

Extensive Experience in Product Design, Toy Design, 2D and 3D Concepts

With Disney, Pixar, Lucas Film LTD., Warner Bros., Marvel, D.C. Comics and Hard Rock Cafe

JUPITER, FL, March 18, 2024 — SRM Entertainment, Inc., (Nasdaq: SRM) (the “Company” or “SRM”) announced today that Michael Clarida, a visually creative and result oriented specialist with over 25 years of marketplace experience, will lead SRM’s Product Design Team. With extensive experience in product design, toy design, 2D and 3D concepts, apparel, fashion, as well as production spec-pacs, Mr. Clarida has a successful track record of helping to bring the magical inspirations of developers and creatives to life.

From conceptualization to delivery, Mr. Clarida leverages an in-depth knowledge of diverse mediums, techniques, and equipment to create magical products and toys. Mr. Clarida continually discovers new ways of stretching the boundaries of digital storytelling, scuplting and design that allow unique brands and concepts to stand out. Mr. Clarida brings with him a successful track record working with some of the world’s top brands which include Disney, Pixar, Lucas film LTD., Warner Bros., Marvel, D.C. Comics and Hard Rock Cafe.

“SRM is building a strong design team dedicated to bringing innovative product concepts to life for theme park customers worldwide. Ambitious objectives reflect company leaders’ belief in the importance of setting strong goals on a regular basis. As a result, we will continue creating fun new products that help build our reputation as an industry leader in our space” stated SRM’s CEO Rich Miller.

About SRM Entertainment, Inc.

SRM Entertainment, Inc. designs, develops and manufactures custom toys and souvenirs for the world’s largest theme parks and entertainment venues. The Company provides exclusive custom products that are available worldwide at venues such as Walt Disney Parks and Resorts, Universal Studios, SeaWorld and other attractions. Additionally, SRM recently launched its retail product line which includes patented SMURFS Sip with Me cups.

Caution Regarding Forward-Looking Statements

Certain statements in this announcement are forward-looking statements. Investors can identify these forward-looking statements by words or phrases such as “may,” “will,” “expect,” “anticipate,” “aim,” “estimate,” “intend,” “plan,” “believe,” “is/are likely to,” “potential,” “continue” or other similar expressions. These statements are subject to uncertainties and risks including, but not limited to, the risk factors discussed in the “Risk Factors” section of the registration statement for the Offering filed with the SEC. Although the Company believes that the expectations expressed in these forward-looking statements are reasonable, it cannot assure you that such expectations will turn out to be correct, and the Company cautions investors that actual results may differ materially from the anticipated results and encourages investors to review other factors that may affect its future results in the Company’s registration statement and other filings with the SEC. Additional factors are discussed in the Company’s filings with the SEC, which are available for review at www.sec.gov. The Company undertakes no obligation to update or revise publicly any forward-looking statements to reflect subsequent occurring events or circumstances, or changes in its expectations that arise after the date hereof, except as may be required by law.

Media and Investor Relations

[email protected]
(407)-230-8100
website: SRMentertainment.com


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SRM Entertainment Showcases New Products at the 2024 Las Vegas Winter Market Gift Show

January 28th – February 1st Showroom C972, C975

JUPITER, FL, Jan. 29, 2024 — SRM Entertainment, Inc., (Nasdaq: SRM) (the “Company” or “SRM”) will introduce a new line of products at the iconic Winter Market 2024 in Las Vegas from January 28 through February 1st, featuring our new Zoo Animals assortment, Sealife assortment and custom designs.

The SRM Design Team’s creativity will be featured as we showcase our custom design capabilites and introduce our new Zoo Animals and Sealife poduct assortment lines at the Las Vegas Market Winter Show, a leading industry trade show (Showroom C972 & C975).

“The Las Vegas Market is the perfect West Coast venue to feature the creativity and experience of the SRM Team” said Rich Miller, CEO of SRM Entertainment. “We’re excited to showcase new products and design innovations that feature SRM’s imaginitive capabilities for 2024 and beyond.”

About SRM Entertainment, Inc.

SRM Entertainment, Inc. designs, develops and manufactures custom toys and souvenirs for the world’s largest theme parks and entertainment venues. The Company provides exclusive custom products that are available worldwide at venues such as Walt Disney Parks and Resorts, Universal Studios, SeaWorld and other attractions. Additionally, SRM recently launched its retail product line which includes patented SMURFS Sip with Me cups.

Caution Regarding Forward-Looking Statements

Certain statements in this announcement are forward-looking statements. Investors can identify these forward-looking statements by words or phrases such as “may,” “will,” “expect,” “anticipate,” “aim,” “estimate,” “intend,” “plan,” “believe,” “is/are likely to,” “potential,” “continue” or other similar expressions. These statements are subject to uncertainties and risks including, but not limited to, the risk factors discussed in the “Risk Factors” section of the registration statement for the Offering filed with the SEC. Although the Company believes that the expectations expressed in these forward-looking statements are reasonable, it cannot assure you that such expectations will turn out to be correct, and the Company cautions investors that actual results may differ materially from the anticipated results and encourages investors to review other factors that may affect its future results in the Company’s registration statement and other filings with the SEC. Additional factors are discussed in the Company’s filings with the SEC, which are available for review at www.sec.gov. The Company undertakes no obligation to update or revise publicly any forward-looking statements to reflect subsequent occurring events or circumstances, or changes in its expectations that arise after the date hereof, except as may be required by law.

Media and Investor Relations

[email protected]
(407)-230-8100
website: SRMentertainment.com


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SRM Launches New Retail Website for SipWithMe Brand

JUPITER, FL, Dec. 20, 2023 — SRM Entertainment, Inc. (Nasdaq: SRM) (the “Company” or “SRM”) a trusted toy and souvenir designer and developer, selling into the world’s largest theme parks and entertainment venues, today announced the launch of their SipWithMeCup.com retail website. The website provides an enhanced user experience while it highlights the Company’s in-house marketing team capabilities with new photos and product illustrations. The team captures the functionality and benefits of many of the favorite SipWithMe cups featuring Smurfs & Zoonicorn franchise characters alongside SRM’s proprietary, loveable Trend Animal collection.

The new retail website (SipWithMeCup.com) provides an enhanced user experience and has been designed with a fresh, user-friendly look and feel. The site promotes SRM’s products which builds on the Company’s Sip with Me marketing campaign which includes a social media advertising campaign. Sip with Me cups are also sold at Amazon, theme parks, restaurants & other retailers throughout the world.

About SRM Entertainment, Inc.

SRM Entertainment, Inc. designs, develops, and manufactures custom toys and souvenirs for the world’s largest theme parks and entertainment venues. The Company provides exclusive custom products that are available worldwide at venues such as Walt Disney Parks and Resorts, Universal Studios, SeaWorld and other attractions. Additionally, SRM recently launched its retail product line which includes its patented SMURFS Sip with Me® cups.

Caution Regarding Forward-Looking Statements

Certain statements in this announcement are forward-looking statements. Investors can identify these forward-looking statements by words or phrases such as “may,” “will,” “expect,” “anticipate,” “aim,” “estimate,” “intend,” “plan,” “believe,” “is/are likely to,” “potential,” “continue” or other similar expressions. These statements are subject to uncertainties and risks including, but not limited to, the risk factors discussed in the “Risk Factors” section of the registration statement for the Offering filed with the SEC. Although the Company believes that the expectations expressed in these forward-looking statements are reasonable, it cannot assure you that such expectations will turn out to be correct, and the Company cautions investors that actual results may differ materially from the anticipated results and encourages investors to review other factors that may affect its future results in the Company’s registration statement and other filings with the SEC. Additional factors are discussed in the Company’s filings with the SEC, which are available for review at www.sec.gov. The Company undertakes no obligation to update or revise publicly any forward-looking statements to reflect subsequent occurring events or circumstances, or changes in its expectations that arise after the date hereof, except as may be required by law.

Media and Investor Relations

[email protected]
(407)-230-8100


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SRM Kicks-Off 2024 Sip with Me Marketing Campaign

SipWithMeCup.com

Social Media Advertising Campaign

Atlanta, Dallas & Las Vegas Trade Shows

JUPITER, FL, Dec. 13, 2023 — SRM Entertainment, Inc. (Nasdaq: SRM) (the “Company” or “SRM”) is a trusted toy and souvenir designer and developer, selling into the world’s largest theme parks and entertainment venues, is launching their 2024 Sip with Me marketing campaign which includes social media ads, a consumer SipWithMeCup.com website and wholesale trade shows in Atlanta, Dallas and Las Vegas. SRM continues to drive consumer brand awareness of Sip with Me® patented children’s cups featuring Smurfs & Zoonicorn franchise characters alongside SRM’s proprietary, loveable Trend Animal collection.

SRM is launching its consumer Sip with Me social media advertising campaign on Meta and Tik Tok along with the debut of its consumer SipWithMeCup.com website. January is trade show season where SRM will be on the ground in Dallas, Atlanta and Las Vegas, opening up new avenues for our wholesale customers to purchase their favorite products & cups. Sip with Me cups are also sold at Amazon, theme parks, restaurants & other retailers throughout the world.

SRM Entertainment will feature our full line of products including Sip with Me kids drinkware product mix featuring Smurfs and Zoonicorn at the following trade shows:

Dallas Market Center: January 10-16, 2024 at the Dallas Total Home and Gift Market (WTC #8505).
Atlanta Market ANDMORE: January 16-22, 2024 SRM Entertainment will be showing their products in Enchanted Moments Showroom 14 Floor-#1400
Las Vegas Market and More: January 28-February 1, 2024 SRM Entertainment will be showing their products in R-Biz Associates Showroom C972, C975

About SRM Entertainment, Inc.

SRM Entertainment, Inc. designs, develops, and manufactures custom toys and souvenirs for the world’s largest theme parks and entertainment venues. The Company provides exclusive custom products that are available worldwide at venues such as Walt Disney Parks and Resorts, Universal Studios, SeaWorld and other attractions. Additionally, SRM recently launched its retail product line which includes its patented SMURFS Sip with Me® cups.

Caution Regarding Forward-Looking Statements

Certain statements in this announcement are forward-looking statements. Investors can identify these forward-looking statements by words or phrases such as “may,” “will,” “expect,” “anticipate,” “aim,” “estimate,” “intend,” “plan,” “believe,” “is/are likely to,” “potential,” “continue” or other similar expressions. These statements are subject to uncertainties and risks including, but not limited to, the risk factors discussed in the “Risk Factors” section of the registration statement for the Offering filed with the SEC. Although the Company believes that the expectations expressed in these forward-looking statements are reasonable, it cannot assure you that such expectations will turn out to be correct, and the Company cautions investors that actual results may differ materially from the anticipated results and encourages investors to review other factors that may affect its future results in the Company’s registration statement and other filings with the SEC. Additional factors are discussed in the Company’s filings with the SEC, which are available for review at www.sec.gov. The Company undertakes no obligation to update or revise publicly any forward-looking statements to reflect subsequent occurring events or circumstances, or changes in its expectations that arise after the date hereof, except as may be required by law.

Media and Investor Relations

[email protected]
(407)-230-8100


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SRM Sponsors the Licensing International and Women In Toys Licensing & Entertainment Holiday Party

JUPITER, FL, Dec. 04, 2023 — SRM Entertainment, Inc. (Nasdaq: SRM) (the “Company” or “SRM”) is a trusted toy and souvenir designer and developer, selling into the world’s largest theme parks and entertainment venues, is proud to sponsor and participate in this year’s Global Licensing Industry Holiday Party Saturday December 9th in Boca Raton Florida.

SRM will support and celebrate the holiday season with Licensing International & Women in Toys, Licensing & Entertainment for a night of networking and with licensing friends, colleagues and new connections. WiT’s mission advances and advocates for women in the toy, consumer products, licensing, and entertainment industries.

“SRM sponsoring and partnering will help support WiT’s mission to drive essential programs that foster recruitment, advancement, and the success of women in our industry” stated Rich Miller, SRM’s CEO.

About SRM Entertainment, Inc.

SRM Entertainment, Inc. designs, develops, and manufactures custom toys and souvenirs for the world’s largest theme parks and entertainment venues. The Company provides exclusive custom products that are available worldwide at venues such as Walt Disney Parks and Resorts, Universal Studios, SeaWorld and other attractions. Additionally, SRM recently launched its retail product line which includes its patented SMURFS Sip with Me® cups.

Caution Regarding Forward-Looking Statements

Certain statements in this announcement are forward-looking statements. Investors can identify these forward-looking statements by words or phrases such as “may,” “will,” “expect,” “anticipate,” “aim,” “estimate,” “intend,” “plan,” “believe,” “is/are likely to,” “potential,” “continue” or other similar expressions. These statements are subject to uncertainties and risks including, but not limited to, the risk factors discussed in the “Risk Factors” section of the registration statement for the Offering filed with the SEC. Although the Company believes that the expectations expressed in these forward-looking statements are reasonable, it cannot assure you that such expectations will turn out to be correct, and the Company cautions investors that actual results may differ materially from the anticipated results and encourages investors to review other factors that may affect its future results in the Company’s registration statement and other filings with the SEC. Additional factors are discussed in the Company’s filings with the SEC, which are available for review at www.sec.gov. The Company undertakes no obligation to update or revise publicly any forward-looking statements to reflect subsequent occurring events or circumstances, or changes in its expectations that arise after the date hereof, except as may be required by law.

Media and Investor Relations

[email protected]
(407)-230-8100


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SRM’s Sip with Me® Cups Now Available on Amazon

JUPITER, FL, Nov. 17, 2023 — SRM Entertainment, Inc. (Nasdaq: SRM) (the “Company” or “SRM”) is a trusted toy and souvenir designer and developer, selling into the world’s largest theme parks and entertainment venues, is thrilled to announce its official launch on Amazon. Sip with Me® patented children’s cups featuring Smurfs & Zoonicorn franchise characters along with SRM’s loveable Trend Animal collection are now available on Amazon, the world’s largest online marketplace.

This strategic move not only marks a significant milestone for SRM but also opens up new avenues for our customers to purchase their favorite cups. They can buy on Amazon and experience the fun and excitement of having their favorite children’s characters drink with them. Sip with Me cups are also sold at theme parks & restaurants and other retailers.

Purchase Sip with Me® character cups here:

Smurfs: https://www.amazon.com/dp/B0CHGMGSTC?ref=myi_title_dp

Zoonicorn: https://www.amazon.com/dp/B0CKTY1K39?ref=myi_title_dp

Trend Animals: https://www.amazon.com/dp/B0CJMQQ5JF?ref=myi_title_dp&th=1

About SRM Entertainment, Inc.

SRM Entertainment, Inc. designs, develops, and manufactures custom toys and souvenirs for the world’s largest theme parks and entertainment venues. The Company provides exclusive custom products that are available worldwide at venues such as Walt Disney Parks and Resorts, Universal Studios, SeaWorld and other attractions. Additionally, SRM recently launched its retail product line which includes its patented SMURFS Sip with Me® cups.

Caution Regarding Forward-Looking Statements

Certain statements in this announcement are forward-looking statements. Investors can identify these forward-looking statements by words or phrases such as “may,” “will,” “expect,” “anticipate,” “aim,” “estimate,” “intend,” “plan,” “believe,” “is/are likely to,” “potential,” “continue” or other similar expressions. These statements are subject to uncertainties and risks including, but not limited to, the risk factors discussed in the “Risk Factors” section of the registration statement for the Offering filed with the SEC. Although the Company believes that the expectations expressed in these forward-looking statements are reasonable, it cannot assure you that such expectations will turn out to be correct, and the Company cautions investors that actual results may differ materially from the anticipated results and encourages investors to review other factors that may affect its future results in the Company’s registration statement and other filings with the SEC. Additional factors are discussed in the Company’s filings with the SEC, which are available for review at www.sec.gov. The Company undertakes no obligation to update or revise publicly any forward-looking statements to reflect subsequent occurring events or circumstances, or changes in its expectations that arise after the date hereof, except as may be required by law.

Media and Investor Relations

[email protected]
(407)-230-8100


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SRM Entertainment Reports Third Quarter 2023 Financial Results

Completed NASDAQ listing

Launched Smurfs & Zoonicorn Sip with Me® cups

Multi-year license agreements

JUPITER, FL, Nov. 14, 2023 — SRM Entertainment, Inc. (Nasdaq: SRM) (the “Company” or “SRM”) is a trusted toy and souvenir designer and developer, selling into the world’s largest theme parks and entertainment venues, announced its fiscal results for the third quarter ended September 30, 2023.

SRM had sales of $1,128,062 and $1,517,546 for the three months ended September 30, 2023 and 2022. The decrease in sales can be attributed to certain theme parks rebalancing and adjusting inventory balances post COVID-19. Cost of goods sold varies directly with sales with only a difference in margins. Due to a 2022 one-time adjustment in VAT tax for goods sold in Beijing, our overall gross margins were increased to approximately 26%. Our normalized gross margins of approximately 20% were reflected for the quarter ended September 30, 2023.

Operating expenses for the three months ended September 30, 2023 and 2022 were $1,717,777 and $159,375, respectively. The increase was due to new expenses primarily related to the Company’s initial public offering including legal fees, audit and accounting fees, insurance, investor and public relations, regulatory and exchange fees.

Nine Months Ended
September 30
Income statements 2023 2022
Revenue
Sales $ 4,556,905 $ 5,199,807
Cost of Sales 3,583,713 4,195,629
Gross profit 973,192 1,004,178
Operating expense 2,227,433 470,673
Net Income (loss) (1,296,729 ) $ 533,520

Throughout Q3 2023, SRM focused on its business plan to allow the Company to deliver future growth. Our management team is building strong relationships with content providers, retailers, and third-party manufacturers as we move innovative products from concept to design.

SRM successfully completed its initial public offering in August 2023. Since that time, we’ve been expanding beyond our core international theme park business, adding to our licensing relationships with established content providers. Sip with Me® children’s cups were launched featuring Smurfs and Zoonicorn franchise characters. SRM’s design team continued to create new and innovative products for Orlando’s top theme parks.

“The SRM team delivered strong operational performance in the third quarter. We plan to build on the momentum and success we have had with many of our innovative products this year as we move into 2024. We continue to execute our strategic priorities, including our recently launched SMURF and Zoonicorn Sip with Me® collections. These products should help build on SRM’s strategy to expand our core business and add new licensing partnerships” stated Rich Miller SRM’s CEO.

About SRM Entertainment, Inc.

SRM Entertainment, Inc. designs, develops, and manufactures custom toys and souvenirs for the world’s largest theme parks and entertainment venues. The Company provides exclusive custom products that are available worldwide at venues such as Walt Disney Parks and Resorts, Universal Studios, SeaWorld and other attractions. Additionally, SRM recently launched its retail product line which includes its patented SMURFS Sip with Me cups.

Caution Regarding Forward-Looking Statements

Certain statements in this announcement are forward-looking statements. Investors can identify these forward-looking statements by words or phrases such as “may,” “will,” “expect,” “anticipate,” “aim,” “estimate,” “intend,” “plan,” “believe,” “is/are likely to,” “potential,” “continue” or other similar expressions. These statements are subject to uncertainties and risks including, but not limited to, the risk factors discussed in the “Risk Factors” section of the registration statement for the Offering filed with the SEC. Although the Company believes that the expectations expressed in these forward-looking statements are reasonable, it cannot assure you that such expectations will turn out to be correct, and the Company cautions investors that actual results may differ materially from the anticipated results and encourages investors to review other factors that may affect its future results in the Company’s registration statement and other filings with the SEC. Additional factors are discussed in the Company’s filings with the SEC, which are available for review at www.sec.gov. The Company undertakes no obligation to update or revise publicly any forward-looking statements to reflect subsequent occurring events or circumstances, or changes in its expectations that arise after the date hereof, except as may be required by law.

Media and Investor Relations

[email protected]
(407)-230-8100


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SRM Entertainment Corporate Update

Multi-year license agreements for SRM Entertainment’s patented Sip with Me® children’s cups

2024 will see the launch of several new SRM product lines

JUPITER, FL, Nov. 01, 2023 — SRM Entertainment, Inc. (Nasdaq: SRM) (the “Company” or “SRM”) is a trusted toy and souvenir designer and developer, selling into the world’s largest theme parks and entertainment venues. SRM has licensing relationships with many established content providers, and our products appear in venues such as Walt Disney Parks and Resorts, Universal Studios, SeaWorld, Six Flags and Imagine Exhibitions.

Starting in 2020, SRM refocused its business plan which has allowed us to deliver significant growth. Increasing the strength of our management team and building stronger relationships with content providers, retailers, and third-party manufacturers allows us to move from product concept to a new product more efficiently. These strategic improvements have been reflected in our business results:

Income statements 2022 2021
Revenue
Sales $ 6,076,116 $ 2,665,827
Cost of Sales 4,845,217 2,110,395
Gross profit 1,230,899 555,432
Operating expense 886,398 584,493
Net Income (loss) $ 344,501 $ (29,061 )

SRM successfully completed our initial public offering in August 2023. Since that time, we’ve been expanding beyond our core theme park business. We’ve added multi-year license agreements for SRM’s patented Sip with Me® children’s cups which feature Smurfs and Zoonicorn franchise characters, which will be sold online and at retail stores throughout the country.

2024 will see the launch of several new SRM product lines which include ICEE, Sealife and Zoo collections. A new Smurfs movie, featuring Rihanna, will be released in February 2025 and a new Orlando theme park will open in 2025. These new product launches should help build on SRM’s drive to expand our core business along with licensing partnerships for our hydration and table-top products, including our patented double drinking straw Sip with Me® tumblers and other products.

SRM has developed what we believe is a nimble and low-fixed cost production model. As a result, we can dynamically manage our business to balance current content releases and pop culture trends with timeless content based on classic movies and known brands. This has allowed us to deliver growth while lessening our dependence on individual content releases.

About SRM Entertainment, Inc.

SRM Entertainment, Inc. designs, develops, and manufactures custom toys and souvenirs for the world’s largest theme parks and entertainment venues. The Company provides exclusive custom products that are available worldwide at venues such as Walt Disney Parks and Resorts, Universal Studios, SeaWorld and other attractions. Additionally, SRM recently launched its retail product line which includes its patented SMURFS Sip with Me cups.

Caution Regarding Forward-Looking Statements

Certain statements in this announcement are forward-looking statements. Investors can identify these forward-looking statements by words or phrases such as “may,” “will,” “expect,” “anticipate,” “aim,” “estimate,” “intend,” “plan,” “believe,” “is/are likely to,” “potential,” “continue” or other similar expressions. These statements are subject to uncertainties and risks including, but not limited to, the risk factors discussed in the “Risk Factors” section of the registration statement for the Offering filed with the SEC. Although the Company believes that the expectations expressed in these forward-looking statements are reasonable, it cannot assure you that such expectations will turn out to be correct, and the Company cautions investors that actual results may differ materially from the anticipated results and encourages investors to review other factors that may affect its future results in the Company’s registration statement and other filings with the SEC. Additional factors are discussed in the Company’s filings with the SEC, which are available for review at www.sec.gov. The Company undertakes no obligation to update or revise publicly any forward-looking statements to reflect subsequent occurring events or circumstances, or changes in its expectations that arise after the date hereof, except as may be required by law.

Media and Investor Relations

[email protected]
(407)-230-8100


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SRM Entertainment Extends its Multi-Year SMURFS License Agreement

Smurfs brand and characters to be featured on
SRM’s Patented “Sip With Me” Drinkware Product Lines

JUPITER, FL, Oct. 10, 2023 — SRM Entertainment, Inc. (Nasdaq: SRM)(the “Company” or “SRM Entertainment”), today announced that the Company has signed an agreement to extend the Smurfs multi-year licensing agreement with LAFIG Belgium for use of the Smurfs brand name and characters to be featured on SRM’s patented Sip With Me line of children’s hydration drinkware and table-top products through December 2025. SRM Entertainment’s patented Sip with Me® children’s cups which feature Smurfs franchise characters will be sold online and at retail stores throughout the country.

Through the license agreement, SRM developed a line of patented Sip with Me® double drinking straw tumblers. The Sip with Me® Smurf products are expected to launch at retailers prior to the all-new Smurfs film scheduled to hit theaters in February 2025.

Created by Belgian artist Peyo, Smurfs has captivated the hearts of families all over the world with its colorful characters and optimistic message. The vibrant and joyful animated Smurfs franchise, teeming with blue characters and comedic adventures, has become a family entertainment brand known worldwide.

“The timing is perfect for SRM with the new Smurfs movie featuring pop superstar Rihanna as the voice for Smurfette. Our Sip with Me drink cups featuring the Smurf characters should be able to capitalize on the brand’s enormous reach” said Rich Miller, CEO of SRM Entertainment.

This licensing agreement builds on SRM Entertainment’s drive to expand licensing partnerships for its hydration and table-top products, including its patented double drinking straw Sip with Me tumblers and other products.

About SRM Entertainment, Inc.

SRM Entertainment, Inc. designs, develops, and manufactures custom toys and souvenirs for the world’s largest theme parks and entertainment venues. The Company provides exclusive custom products that are available worldwide at venues such as Walt Disney Parks and Resorts, Universal Studios, SeaWorld and other attractions. Additionally, SRM recently launched its retail product line which includes its patented SMURFS Sip with Me cups.

About Peyo, LAFIG Belgium/IMPS (International Merchandising Promotions & Services):

IMPS, together with LAFIG Belgium, are the official licensors of the little blue-skinned characters ‘The Smurfs.’ Over the years, IMPS has worked in close collaboration with its agents worldwide to develop successful licensed merchandising, retail and co-branded promotions, publishing activities, broadcasting deals, theme parks, live shows and family entertainment centers that have secured the everlasting success of the Smurfs. IMPS is run by Véronique Culliford, the daughter of Pierre Culliford, the creator of the Smurfs, who is better known under his pseudonym Peyo. Véronique has run IMPS since 1984 and controls with LAFIG Belgium the rights to the Smurfs characters and the Smurfs licensing worldwide.

Caution Regarding Forward-Looking Statements

Certain statements in this announcement are forward-looking statements. Investors can identify these forward-looking statements by words or phrases such as “may,” “will,” “expect,” “anticipate,” “aim,” “estimate,” “intend,” “plan,” “believe,” “is/are likely to,” “potential,” “continue” or other similar expressions. These statements are subject to uncertainties and risks including, but not limited to, the risk factors discussed in the “Risk Factors” section of the registration statement for the Offering filed with the SEC. Although the Company believes that the expectations expressed in these forward-looking statements are reasonable, it cannot assure you that such expectations will turn out to be correct, and the Company cautions investors that actual results may differ materially from the anticipated results and encourages investors to review other factors that may affect its future results in the Company’s registration statement and other filings with the SEC. Additional factors are discussed in the Company’s filings with the SEC, which are available for review at www.sec.gov. The Company undertakes no obligation to update or revise publicly any forward-looking statements to reflect subsequent occurring events or circumstances, or changes in its expectations that arise after the date hereof, except as may be required by law.

Media and Investor Relations

[email protected]
(407)-230-8100

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